Success story

Russell Investments

Creating one unified Russell experience.


About Russell Investments

Russell Investments is a global asset manager, offering multi-asset solutions to institutional investors, financial advisors, and individuals guided by an advisor’s personalized advice.


Solution

Expandable future


Russell Investments partnered with XCentium to deliver a Sitecore solution that provides a single source of truth and one place for updates, delivering consistency and cost savings.

To deliver a unified, consistently branded website, XCentium worked collaboratively with Russell Investments and Sitecore to integrate several third-party solutions, including several homegrown ones, to create the customized One Russell solution.

As a global company, the site serves the needs and complexities of 17 different regions around the world. Combining Sitecore’s personalization engine and XCentium’s implementation capabilities, visitors to Russell Investments websites can access personalized information ranging from their account information to value-added materials aimed at helping customers achieve their investment goals.




The partnership between Sitecore, XCentium and Russell has allowed us to deliver a much better experience for our end users. It gives us the power to personalize the website and make a better experience for them.

Russell-Investments

Toby Donovan, Director of Global Digital Marketing

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