2 Results for Category Digital Strategy
If you're using Salesforce CRM and Sitecore you may also be considering leveraging the CRM Connect from Sitecore to synchronize contacts and campaign data between the two systems. This is the first post in a series outlining the process of discovery through delivery. In this first post we’ll be walking through discovery; one of the most often overlook portions of the process to help ensure your integration is a success.
Since Sitecore reporting tools are created as a foundation that is well-suited for extension and for all types of organizations, anything that is particularly custom or elaborate will require another method of reporting by either extending what is already in the Marketing Control Panel or by feeding the data to a data visualization tool. What do you do when you have a specific and detailed reporting need? How do you decide whether to make the investment to build a custom report in Sitecore? My blog showcases a recent business case where we answered these questions.