Samantha Goble, Principal Midwest

Samantha Goble is an industry veteran who excels at working with clients, leading them through digital transformation and strategy, and delivering compelling results.

Sam Goble, XCentium

Meet Samantha Goble, Principal of the Midwest region at XCentium. An industry veteran, Sam spent 6 years working at American Eagle, just outside of Chicago, where she ran the company’s first Sitecore projects and helped to grow the practice, eventually becoming the Sitecore Department Manager. Sam enjoys managing the strategies and complexities of Client projects, having skillfully delivered exceptional results for clients including the American Heart Association, Baxter Credit Union, Chicago Auto Show, Institute of Management Accountants, Community Healthcare System, Barilla, and the American Dental Association.

Sam has 2 daughters, ages 20 and 17, and a very spoiled dog. She is a theater and music geek, and enjoys a couple of trips a year to see NYC theater. She also enjoys her creative side and sew and knit when she isn't doing mom things or working! Both of Sam's daughters are heavily involved in theater and Sam volunteers with the production staff at their local high school, sewing costumes and helping run front of house for their shows.

When Sam joined the XCentium team, she knew on her first day amidst the quick communications, that she had made a great decision to join XCentium and is thrilled to be working with the XC Team because they are dedicated to creating market leading, digital solutions that create great experiences for our Client's customers!