The goal of establishing customer loyalty is to transform a company's one-time customers into regular customers. Customers should always return to their preferred company and a strong sense of company loyalty prevents them from changing to another brand or supplier. This can be achieved by enabling customer loyalty programs, which can be set up in Sitecore Experience Commerce 9.
Explore advanced unit testing scenarios with Sitecore 9, FakeDb, and NSubstitute. Learn how to mock the built-in Sitecore tree structure, page visualization, Sitecore Manager classes, and more.
With over 80% of global consumers trying online shopping at least once, the greatest opportunity for ecommerce companies is to build a long-lasting and profitable relationship with this already existing audience. Such a strong relationship requires an utmost focus on the customer as a whole. Customer segmentation helps in building a strong relationship with customers. It helps you send the right message to the right person at the right time. While selecting an ecommerce platform, one should consider customer segmentation element as a required feature
A week has passed since Thanksgiving with our focus turning towards shopping for the holidays. In the Digital Marketing and Commerce space, we are once again experiencing a holiday season with record sales for B2C businesses. Traditionally during this time though, B2B companies have not been enthusiastic around sales for the holiday season. For many reasons, December has been viewed as a bad time for sales for B2B firms. In addition, as retailers are gearing up to prepare for the holiday shopping turmoil, B2B sales had been most intense leading up to the holiday season not during it. But over the past couple years this trend is turning and many wholesalers, distributors, and other B2B sellers are finding ways to become “digital disruptors” and overcome the holiday slump. Here are five strategies to help B2B Commerce companies have a very merry 4th Quarter.
Press Release - Los Angeles, CA, November 27th, 2018: XCentium, a full-service digital consultancy firm and a leader in the digital eCommerce industry, today announced they have created a new Pay Later plugin for Sitecore Experience Commerce, providing customers flexible payment options.
Considering the growing commerce trend to for customers to buy online and pay upon pickup or delivery, XCentium was excited to lead the way in integrating Pay Later with Sitecore Experience Commerce 9. Together, Kautilya Prasad, Sitecore Commerce MVP and Senior Architect at XCentium, and Vasiliy Fomichev, Sitecore Commerce MVP and Technical Director at XCentium, have been spearheading this effort as part of XCentium’s continuing path to lead the way in innovative eCommerce software implementation.